Professional Experience
College of William & Mary, Williamsburg, Virginia
- Associate Director for Creative Services (2010 – present)
- Leads a four-person team of professional designers, photographers and project managers
- Establishes best practices for design and multimedia; ensures consistency in all visual work
- Orchestrates strategic planning, decision making and organizational development as a member of the Creative Services management team
- Conducts financial and budgetary planning; explores new budget models and financial incentives to promote in-sourcing and jointly funded projects
- Serves as a key member of the College's central communication and marketing team
- Web Designer & Project Manager for Information Technology (2009 – 2010)
- Lead web designer for the College and member of the team to sustain and enhance wm.edu
- Played a direct role in communications for the nationally recognized W&M Mascot Search
- Conceptualized and implemented designs for various websites, logos and special projects
- Edited and shot photography that appears across the College's web presence
- Produced video and flash multimedia for alumni outreach and fundraising efforts
- Created and managed web communities for W&M using Flickr, Facebook and Twitter
- Developed complete XHTML/CSS for the Schools of Business and Education websites
- Web Consultant for Information Technology (2007 – 2009)
- Instrumental in the College's comprehensive effort to rebuild its web presence
- Organized a strategic planning process for website message, architecture and design
- Participated in the selection and deployment of enterprise web content management system
- Developed user experience and XHTML/CSS for the award-winning Tribe Voices web app
- Continuously contributed communication, planning and management skills to IT projects
- Web Designer for Information Technology (2004 – 2006; part-time)
- Designed and implemented a new login interface for the College's web portal, myWM
- Developed a new information architecture and content to improve the IT software site
Harrisonburg City Schools, Harrisonburg, Virginia
- Assistant network administrator (2000 – 2005; part-time)
Freelance Web Design (1999 – 2009)
Awards & Recognition
- Best Use of Social Media for W&M Mascot Search, CASE Gold, National Circle of Excellence (2010)
- Creative Use of Social Media in Alumni Relations, CASE Gold, National Circle of Excellence (2010)
- Outstanding Website Award for W&M Website, Web Marketing Association (2009)
- Silver Award for W&M Website, University and College Design Association (2009)
- People's Choice for Best Use of Photography, eduStyle (2009)
- People and Judge's Choice for Best Website Redesign, eduStyle (2009)
- Special Merit Award for Homepage Design and Implementation, CASE District III (2009)
- Award of Excellence: Web Interface Design, University and College Design Association (2008)
- Best Of Category - Software/Electronic Media: Tribe Voices, SIGUCCS (2008)
- People's Choice for Best Institutional Blog: re.web project blog, eduStyle (2008)
- Spotlight on Excellence for work on the technology team, Harrisonburg City Schools (2001)
Professional Development
- Presented "More Photoshop Secrets for the Web" at HighEdWeb Conference (2010)
- Presented "Photoshop Secrets for Eye-Popping Images" at HighEdWeb Conference (2009)
- Presented "Easy Enough for Anyone: User Interface Design" at EdUI (2009)
- Attended UCDA's "Reveal Workshop" at Towson University (2009)
- Won Best in Track for presenting "Getting Them to the Table, and Keeping Them There: Campus Web Redesigns Require It" at HighEdWeb Conference (2008)
- Attended Photoshop World Conference and Expo (2008, 2010)
- Attended HighEdWebDev (2007)
- Member of Executive Planning Group for EdUI 2010 web conference (2009 – present)
- Member of the Diversity Communications Committee, William & Mary (2009 – present)
- Member of the University and College Design Association (since 2009)
- Member of the National Association of Photoshop Professionals (since 2007)
Education
College of William & Mary, Williamsburg, Virginia
Bachelor of Business Arts – Flex Track
Expected graduation: 2012