Professional Experience

College of William & Mary, Williamsburg, Virginia

Associate Director for Creative Services (2010 – present)

Leads a four-person team of professional designers, photographers and project managers

Establishes best practices for design and multimedia; ensures consistency in all visual work

Orchestrates strategic planning, decision making and organizational development as a member of the Creative Services management team

Conducts financial and budgetary planning; explores new budget models and financial incentives to promote in-sourcing and jointly funded projects

Serves as a key member of the College's central communication and marketing team

Web Designer & Project Manager for Information Technology (2009 – 2010)

Lead web designer for the College and member of the team to sustain and enhance wm.edu

Played a direct role in communications for the nationally recognized W&M Mascot Search

Conceptualized and implemented designs for various websites, logos and special projects

Edited and shot photography that appears across the College's web presence

Produced video and flash multimedia for alumni outreach and fundraising efforts

Created and managed web communities for W&M using Flickr, Facebook and Twitter

Developed complete XHTML/CSS for the Schools of Business and Education websites

Web Consultant for Information Technology (2007 – 2009)

Instrumental in the College's comprehensive effort to rebuild its web presence

Organized a strategic planning process for website message, architecture and design

Participated in the selection and deployment of enterprise web content management system

Developed user experience and XHTML/CSS for the award-winning Tribe Voices web app

Continuously contributed communication, planning and management skills to IT projects

Web Designer for Information Technology (2004 – 2006; part-time)

Designed and implemented a new login interface for the College's web portal, myWM

Developed a new information architecture and content to improve the IT software site

Harrisonburg City Schools, Harrisonburg, Virginia

• Assistant network administrator (2000 – 2005; part-time)

Freelance Web Design (1999 – 2009)

Awards & Recognition

• Best Use of Social Media for W&M Mascot Search, CASE Gold, National Circle of Excellence (2010)
• Creative Use of Social Media in Alumni Relations, CASE Gold, National Circle of Excellence (2010)
• Outstanding Website Award for W&M Website, Web Marketing Association (2009)
• Silver Award for W&M Website, University and College Design Association (2009)
• People's Choice for Best Use of Photography, eduStyle (2009)
• People and Judge's Choice for Best Website Redesign, eduStyle (2009)
• Special Merit Award for Homepage Design and Implementation, CASE District III (2009)
• Award of Excellence: Web Interface Design, University and College Design Association (2008)
• Best Of Category - Software/Electronic Media: Tribe Voices, SIGUCCS (2008)
• People's Choice for Best Institutional Blog: re.web project blog, eduStyle (2008)
• Spotlight on Excellence for work on the technology team, Harrisonburg City Schools (2001)

Professional Development

• Presented "More Photoshop Secrets for the Web" at HighEdWeb Conference (2010)
• Presented "Photoshop Secrets for Eye-Popping Images" at HighEdWeb Conference (2009)
• Presented "Easy Enough for Anyone: User Interface Design" at EdUI (2009)
• Attended UCDA's "Reveal Workshop" at Towson University (2009)
• Won Best in Track for presenting "Getting Them to the Table, and Keeping Them There: Campus Web Redesigns Require It" at HighEdWeb Conference (2008)
• Attended Photoshop World Conference and Expo (2008, 2010)
• Attended HighEdWebDev (2007)
• Member of Executive Planning Group for EdUI 2010 web conference (2009 – present)
• Member of the Diversity Communications Committee, William & Mary (2009 – present)
• Member of the University and College Design Association (since 2009)
• Member of the National Association of Photoshop Professionals (since 2007)

Education

College of William & Mary, Williamsburg, Virginia
Bachelor of Business Arts – Flex Track
Expected graduation: 2012